Headless Ecommerce

What is Headless? Headless eCommerce is basically a circumstance where the front-end of a site is de-coupled from the eCommerce platform and also various other systems. By dividing the 'discussion layer' (the front-end) from the business layer (the backside), a merchant is able to obtain more adaptability in offering rich material and also brand name experiences, along with total individual experience.

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Attention Economy

In today's company world as well as due to the unlimited variety of details offered on the web, it is has actually come to be really tough to win and maintain the interest of anyone particularly if you have an offer that will certainly require them to allow off their money. The globe economic climate is improved shortage, therefore is the attention economy where the attention of customers is an exceptionally scarce commodity to brand name marketing professionals and services.

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Customer Journey Lines

There are communication lines that describe the steps that clients take in interaction with the company when buying online products, these lines are called the customer lines and you can represent these lines by using diagrams. These lines can override the emotions of customers on key elements of experience. It is a useful tool for determining the ability to improve product or experience. For you to create these journey maps, you must capture every step of the path each customer has experienced. These journey maps for the client must base upon database research and visually represent different stages of user experience based on different dimensions, including user feeling, goals, and touch points if you need to create effective visual maps that reflect customer movement.

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Content Weapons

“Content Weapons is FAST, Its FAST, INTENSE and FUN all at the same time. Its the minds' equivalent to the worlds most dangerous roller coaster and they let you drive! No doubt, we have entered the age of #ContentWeapons.”

This is one of those books that can become a manual for the future of not only Marketing or Brand management but for Busines and Organizational leadership moving forward. This is one of those texts in the vein of "Good to Great" or "Zero to ONE". Yes, its one of those types of books. One of those that an industry could be built around if certain commitment was given to the contents therein. Its a blend of the current, the future, of business and of Military. Its a beautiful meshing of Psychology and Technology. A must read for anyone wanting to be or remain relevant moving forward.

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The Attention Economy pt.II

When you think about the most important things that you need to do to grow your business, you never think about attention. However, attention is the most valuable resource anyone can give you. And this is becoming more important every day.

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Dark Factories

What Are Dark Factories?
In case you never heard the term “dark factories” before, then you need to know that this is attracting a lot of people. The term dark factory is based on the event that you have programmed robots or machines working for you on a 24/7 uninterrupted production.

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Social Media Influencers

Increased Earnings: As I stated earlier, it is a lot more persuading for your potential client to buy a product due to the fact that an influencer advised it as they share a "Like Me" connection. These influencers have substantial impact in the lives of their target markets; Hence them provided the term "influencers". When influencers advertise a brand name on social networks, it brings this brand name DIRECTLY to the awareness of their audiences and also raises the chances of item, service or sale conversion.

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Voice S.E.O. is here.

While many people today are still learning the benefits of using voice search to get information, it’s becoming a valuable tool to simplify the search process and quickly get answers without interrupting your other daily tasks.

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Meta Leadership: "Next Practices"

Discover the secret to effectively and efficiently leading teams with this ultimate guide to leadership.In our fast-paced, highly competitive world of today, powerful leaders are often sought after for their ability to get things done and marshal people to work as a team to achieve a specific objective. In Meta Leadership, Michael Stattelman pulls back the curtain and shows you the techniques to accelerate your effectiveness as a leadership and how you can mold a superstar team who are committed to continual excellence.

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Are you serious, Video S.E.O.?

Video SEO is the process of optimizing or improving the visibility of your video in the video search engines’ result pages or search engine’s results, generally, whenever related keywords are being searched for. A well-optimized video has a high probability of showing up on the first page of search results.

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The Attention Economy pt.I

The primary principle that controls the world of economics remains the principle of demand and supply. In cases where there are high supply and less demand, commodity becomes surplus in the market thereby causing a significant loss in value of that commodity, but on the contrary, when there are increased demand and low supply, there is scarcity.

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